This is a guest post by Joel Harrison It isn’t news that the music industry is different than it was 20 years or 2 years ago for that matter. It has been affected by both modern technology, as well as, our world economy. In this article I will discuss what important elements you must have [...]
Archive for the ‘Marketing’ Category
Leadership Lessons from Dancing Guy
by admin on June 10, 2010
This is a guest post by Derek Sivers – founder of CD Baby Transcript: If you’ve learned a lot about leadership and making a movement, then let’s watch a movement happen, start to finish, in under 3 minutes, and dissect some lessons: A leader needs the guts to stand alone and look ridiculous. But what [...]
How To Sell More Than Music To Your Fans With Affiliate Products
by admin on June 09, 2010
In today’s music environment many indie and small bands think they have a long term business by selling their CDs to fans online, in stores and at shows. This has been the traditional model of music marketing and sales strategies created by major labels over the past century and it did work pretty well. This [...]
Overview of Music Buying Habits
by admin on June 08, 2010
I came across the following image by Mint.com at and thought it was worth sharing.
How To Get 200 New Fans A Week
by admin on June 08, 2010
This is a guest post by Brian Mazzaferri My name is Brian, I’m in a Nintendo-Pop-Rock band called I Fight Dragons, and we currently get over 200 new fans signing up for our email list every week. We officially launched just under six months ago, with 0 fans on the list. As I write this, [...]
4 Steps to Connect with Fans at your Gigs
by admin on June 06, 2010
This is a guest post by Refe Tuma Live music is what holds this business together. Not only is it one of the only consistent revenue sources remaining these days, it’s also the single best opportunity an artist has to connect with listeners and fans. Social media is a great tool, recorded music is important, [...]
