Archive for the ‘Marketing’ Category

Mystery Guitar Man’s Use of Youtube Annotations

When you watch MGM’s videos on Youtube it comes as no surprise to hear that he’s amongst the top subscribed users on Youtube. This year he has released some incredible videos that have pushed the boundaries of the Youtube annotation feature to make his videos interactive and fun.

Ten Ways to Encourage Fans to Download Your Song

This is a guest post by themusiciansguide.co.uk On Wednesday I read a great article by Brian Hazard on how to encourage fans to hand over their email address, and I decided to do a bit of a follow up on how to encourage fans to download your music, rather than just bouncing off of your [...]

Dealing with Music Piracy in the Digital Age

I just read an intriguing news story out of Europe, where France is about to initiate a strategy to combat illegal downloading by partially subsidizing a music subscription download card for 18 to 25 year olds. This got me thinking again about the whole issue of piracy in the digital sphere. In the music industry [...]

CD Release Tips

So you’ve put your blood, sweat, time, and money into making your brand new CD. Now what? Do you have a plan to make it successful, or were you just going to “get it out there?” One of the best ways to ensure disappointing results with your new CD is to release it with no [...]

Songs Videos – The Extension To Musical Expression

This is a guest post by shyla crystal Music has always been something that speaks for the soul. Men and women listen to songs to relax, to create an atmosphere, to set a mood. Tunes consists of two primary parts namely the melody and lyrics. By combining these two aspects simultaneously you create a harmony [...]

Dawn of A New Period for Internet Marketing: iMarketing

This is a guest post by shyla crystal Corporations, in the modern millennium, continue to strive for efficient performance since the economic climate continues to be in a fiscal downward spiral. Assets are now being moved away from costly advertising campaigns and replaced with search engine optimization, user generated content and social networking that really [...]

The Ever Changing Music Industry

This is a guest post by Joel Harrison It isn’t news that the music industry is different than it was 20 years or 2 years ago for that matter. It has been affected by both modern technology, as well as, our world economy. In this article I will discuss what important elements you must have [...]

Leadership Lessons from Dancing Guy

This is a guest post by Derek Sivers – founder of CD Baby Transcript: If you’ve learned a lot about leadership and making a movement, then let’s watch a movement happen, start to finish, in under 3 minutes, and dissect some lessons: A leader needs the guts to stand alone and look ridiculous. But what [...]

How To Sell More Than Music To Your Fans With Affiliate Products

In today’s music environment many indie and small bands think they have a long term business by selling their CDs to fans online, in stores and at shows. This has been the traditional model of music marketing and sales strategies created by major labels over the past century and it did work pretty well. This [...]

Overview of Music Buying Habits

I came across the following image by Mint.com at and thought it was worth sharing.